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Jeremy specialises in helping scaling businesses get found by people who are looking for what they do, creating digital assets, and building marketing machines they can bank on. Before founding Equinet he worked for 20 years in B2B publishing, predominantly in the private equity and venture capital sectors - over the years acquiring a deep understanding of the dynamics affecting fast growth businesses. He has been ‘Highly Commended’ for Publisher of the year by the PPA. He launched Equinet Media in 2009 off the back of the idea that making your client the publisher in a digital age was the foundation for a new business. Today he is a passionate advocate of the idea that your business needs to become a media business too to stand out from 'the noise'...... don't get him started on that!
Caroline graduated from the University of Leicester with a degree in English Literature and began working at Shakespeare’s Globe Theatre in London, where she planned and organised actor-led workshops. A few years later she decided to change industry and started working at a global advertising agency supporting the account management teams for Tropicana, Marmite, Budweiser and KwikFit. It was here that she soaked up valuable knowledge and experience, and developed a keen interest in brand development and social media. Today Caroline is an energetic member of the Equinet team and manages a few key accounts as well specialising in social media and events across a wider group of clients.
Equinet Media is a HubSpot Platinum Partner and inbound marketing agency. We build sustainable revenue-generation engines fuelled by data-driven methods that match buyer’s behaviour today.
We deliver inbound strategies, create content across multiple channels and build intelligent websites that drive engagement and qualified leads. Unlike a 'contractor' service, judged more on output, we take a ‘strategic partner’ approach. So we deliver outcomes that correlate with business goals. We care about our culture and obsess over making a meaningful difference for clients. So we only take on new work when we are sure we'll be a good fit. We are delighted to have been running the Cambridge HUG since 2016.
We have been running the Cambridge HUG since 2016 and have always found the Hotel du Vin to be an ideal location for the event. Having the 'Lombard Room' laid out for the talks and presentations immediately adjacent to the 'Library Room' for drinks and networking is both convenient and comfortable. The setting lends itself perfectly to an evening of learning and conversation with a drink in hand.